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Speak softly and communicate well

  Honesty is a good quality, but if you are blunt in any situation, it may make the atmosphere awkward and cause poor communication. Cognitive psychologists at the University of Waterloo in Canada recently found that using ambiguous words, or using euphemisms to influence other people’s opinions, can both prevent lying and make others more aware of their own thoughts.
  To examine the effectiveness, consequences, and mechanisms of ambiguous wording, the researchers examined whether this linguistic feature influences people’s evaluations of behavior. They showed participants different utterances: one containing pleasant terms such as “You work in a meatpacking plant” and another containing semantically similar but less pleasant terms such as “You work in a slaughterhouse”. It was found that when describing an event with less straightforward but similar and pleasant words, people have a more positive view of the expresser, which is conducive to subsequent communication.
  The findings, published in Cognition, show that using ambiguous language strategically, without overdoing it, can have a positive effect on influencing and changing people’s perceptions and actions. Because this method does not belong to “lying” and is easy to operate, it is an effective communication method that is both decent and sincere.

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